
From Mount Gilead, NC
Tillery Labradoodles
From a handful of thin pages to sixteen: praise from puppy families front and center, plus a waitlist form for each upcoming litter.
All stops Matthews line
NOW BOARDING
Hand-coded websites and local SEO for the contractors, clinics, shops and service companies of Matthews. Quick on a phone, clear about what you do, and built so a search turns into a phone call.

FromTrade Street
ToMore calls
FareFrom $2,497
Departures
Pick the one you need today and add the others when the timing's right. Everything comes from the same small shop and the same person.
The Matthews market
Matthews grew from 27,198 people in 2010 to 29,435 in 2020. With uptown Charlotte only 11 miles away, a Matthews search pulls up businesses from all over the metro. Showing up is half of it. Looking like the obvious pick on a small screen is the other half.
How local SEO works hereThe Matthews line
Before it was Matthews, it was Stumptown, then Fullwood. The tracks gave it a name and a reason to trade.
Early 1800s
Farm families clearing land for cotton left so many stumps behind that the settlement took the name.
Stagecoach era
Renamed for John Miles Fullwood, the first postmaster, who kept a stagecoach stop here.
Dec 15, 1874
Rails reach the crossroads and cotton starts moving out by freight car.
1879
Incorporated and named for Edward Matthews, a director of the railroad. The 1880 census counted 181 residents.
1996
Ten downtown buildings, among them a 1907 school, go on the National Register of Historic Places.
2013
The 1880s Massey-Clark House reopens as the Matthews Heritage Museum.
Portfolio
We haven't built for a Matthews company yet, so there's no made-up local example here. Each project shows the town where that client actually operates.

From Mount Gilead, NC
From a handful of thin pages to sixteen: praise from puppy families front and center, plus a waitlist form for each upcoming litter.

From Nationwide
A resource hub that translates CMMC security rules into plain English and lets small contractors score their own readiness for free.

From Lake Norman, NC
An ongoing search program for a lake-area agent, with pages aimed at the named waterfront neighborhoods buyers look up.
Your itinerary
A 30-minute phone call. We talk services, service area and who your best customers are, and Roger shares what he noticed on your current site.
He maps the page list around real Matthews searches and decides where reviews, photos and credentials belong on each page.
Copy, design and hand-written code. Every form gets tested on the live server before the first draft reaches you.
You sign off, the site goes live, and future tweaks are a text or an email away.
★★★★★
Roger is a first class businessman. He consistently delivers value to me and my business. His knowledge is deep and wide which is quite rare in today's world. He is obsessed with delivering value to his clients. I would recommend him to anyone I know.
★★★★★
Very detail oriented. Walked me through every step of the process. We have improved tremendously since we began. Money well spent. We are seeing the return immediately
★★★★★
Roger was very helpful and knowledgeable about website design.
Fares
Three plans with a fixed build fee and monthly hosting. The only thing quoted case by case is monthly SEO.
Local service
$2,497
+ $49/mo hosting
A tidy, credible site for an established shop whose customers mostly already know the name.
Express service
Most booked
$4,497
+ $99/mo hosting
The plan most Matthews owners pick. Each service gets its own shot at showing up in search.
Through service
From $8,500
+ $149/mo hosting
For companies with a long service menu, working Matthews, Mint Hill, Stallings and the Charlotte side of the county.
Questions at the gate
Our office is in Mooresville, about 40 minutes up I-77 and I-485. We won't pretend otherwise with a rented mailbox on Trade Street. Nearly all of the work happens over the phone and screen share, and Roger drives down whenever meeting face to face is useful.
A Starter site is usually live in about a week. Growth runs about two weeks and Authority about three. The biggest variable is how fast photos and feedback come back.
Your business does: the domain, the text, the images and the pages. We host it so it stays quick and patched, but it's yours.
No. Pages are written by hand in plain code, so there are no plugins to update, no admin login for hackers to guess and nothing slowing it down on a phone.
Boarding pass · Free audit
Share your web address. Roger pulls it up on his phone, searches the way a Matthews customer would, and emails back what's earning calls and what's sending people to a competitor.